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Real Estate Education

Have you ever met our Team?

Bob Richards Angie Michelle

Bob Richards & Associates Continuing Education:

You may have noticed the groups of letters that follow Bob's name. They are designations and are a further evidence of our TEAM'S dedication to excellence. Real Estate licensees are required to attend "Continuing Education" classes every 2 years to keep their licenses active. Most agents consider that requirement the limit of the education they will seek. With Bob Richards & Associates we recognize that the minimum requirement is never enough to ensure that our clients receive the level of service they deserve. Bob and Shauna Jo have taken the initiative to seek out the highest level of industry specific education and credentials possible. Most of these designations require not only class time, but evidence that the information taught in the class has been implemented and practiced. Here is a closer look at each of the designations Bob and Shauna Jo have earned:

Realtor crs GRI E-PRO ABR SRES Better Business Bureau Equal Housing

Descriptions of Real Estate Designations:



Not just your average real estate agent, a REALTOR® is a member of the National Association of REALTORS® and subscribes to a Code of Ethics that provides a guide for the highest ethical standards in the industry. It is this affiliation with the National Association of REALTORS® that identifies Bob and Shauna Jo as professionals who understand the connection between property ownership and freedom. The Code of Ethics begins with the phrase, "Under All Is The Land." As REALTORS® we understand the bigger picture and significance of the rights and responsibilities that come to those who own property. We work to defend and educate the public regarding those rights. For more information regarding the REALTOR® designation and advantages to this designation visit REALTOR®


CRS - Certified Residential Specialist

This is the most sought after designation in the industry, yet only 4% of real estate agents have put for the time, effort and resources required to earn the designation. The program includes 6 separate multi-day classes that Bob and Shauna Jo have completed. After the course work was finished we had to provide proof of a high volume of closed transactions to verify our level of experience and customer satisfaction. The CRS designation also provides credibility to other REALTORS® who are looking to refer their clients from out of the area. It is the industry mark of excellence. For more information visit CRS


GRI - Graduate REALTOR Institute

This is the foundation designation. Also a multi-class course, the GRI designation course provides a deeper level of education on all the basics of practicing real estate from Assessments to Zoning. The average agent will tackle the GRI course in years 5-10 of their career. Bob and Shauna Jo both earned it in their first year of business. For more information visit Graduate REALTOR® Institute


e-Pro - Technology Designation

The e-pro course provided vital information on marketing homes and communicating in this technology rich industry. This was a grueling course that covered every aspect of technology from smart phones to electronic keys to website development and positioning. The education received from this specific course helps our team work toward our goal of using technology to provide more effective marketing and service for our clients. For more information visit E-PRO


ABR - Accredited Buyer Representative

One aspect of the real estate industry that has seen dramatic changes in the last 15 years is Buyer Representation. This course provided in-depth education on the importance of and skills required when representing Buyers. At Bob Richards & Associates we take the responsibility of advocacy and representation of our clients very seriously. For more information visit ABR


SRES - Senior Real Estate Specialist

This course offers specialized education focusing on helping those clients who fit into the "55 and better" age demographic. There are only 5 agents in all of Southern Utah who have earned this designation. You can trust Bob and Shauna Jo to be sensitive to the unique needs and goals of our "senior" clients. You can also count on our TEAM to be the experts in ALL local Senior Communities. For more information visit SRES

At Bob Richards & Associates we see the benefits of our "second mile" commitment to the highest level of industry education every day. Our clients may not recognize what our designations mean, but they receive the value of our hard work and dedication to further education in every transaction.

...And we are not done yet.

Although Bob has earned the highest designations the industry has to offer, he continues to seek out additional education and training. He enjoys learning, but he thrives on the opportunity to take that learning and turn it into skills and experiences that bring his clients a higher level of success and satisfaction. So, when you see the groups of letters after his name, you can have confidence in our commitment to you. Trust your real estate plans and dreams to Bob Richards & Associates and...

Consider It Done!

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